Wipe-it is not a business most people think about.
They manufacture tissue and hand paper products, the essentials that keep offices, hospitals, factories, and public spaces running.
It’s a classic commodity market. Products look the same. Price pressure is constant. Margins are tight.
And yet, Wipe-it is growing.
In many industrial businesses, a familiar problem plays out every week.
A delivery arrives. It should be routine. Instead, it creates disruption.
Incorrect Personal Protective Equipment (PPE). Missing items. Wrong sizes. Time lost. Frustration rises.
For established business owners, this isn’t just an operational issue. It’s a structural one.
There’s a moment when a space becomes more than just a space. It’s when the light comes on, and it feels right.
Zebbies Lighting has been creating that moment since 1962. With 15 retail locations across South Africa, they’ve built a trusted brand around warmth, comfort, and atmosphere in homes, hospitality, and commercial environments.
But their Future 50 story isn’t just about lighting. It’s about what happens when a business faces a leadership reset, and chooses to rebuild with intent.
Think about the last box you opened.
If it closed cleanly, folded perfectly, and looked sharp, you trusted the product inside.
If it didn’t, the brand felt weaker immediately.
That moment is not chance. It’s the result of systems working properly.
Packtech Tooling, based in Cape Town and led by Kim Naran, sits at the start of that system. They build the precision tools that packaging manufacturers rely on to cut, fold, and shape materials consistently at scale.
Hosted by internationally recognised speaker, author, investor and business growth expert, Pavlo Phitidis, this workshop is designed to help established business owners and their leadership team design an actionable scale-up and growth blueprint.
In this dynamic and practical session, you will:
This is not theory. It’s a proven framework, customised to your business, delivered in an engaging, entertaining, eye-opening and highly practical way.
“Real-world relatability to any business in any industry”
Scaling, exiting, or passing your business to the next generation won’t happen by accident. Success requires:
The Blueprint equips you with exactly that by giving you the tools and clarity to make the big decisions with confidence.
“Reduced the complexity in my business to numbers and a reality check”
By the end of the session, you will leave with a 3–5 year roadmap to grow your business, improve value, and secure its future. Your personalised blueprint will include:
This workshop is for established private business owners and their senior leaders. If you’re serious about scaling, preparing for an exit, or creating a lasting business legacy, you need to be in the room.
Bring your leadership team so that everyone is aligned on your growth blueprint – the shared destination and measurable outcomes – and ready to execute across all functions of your business.
“Insightful and Enjoyable, simple and practical to understand ”
Register to be notified 8 weeks ahead of the next Scaleup Blueprint Workshop in your city. Registration is free and carries no obligations to attend the Blueprint Workshop. Seats are limited per workshop and should you miss the next one, you will be notified ahead of the one that follows
“As they promised, 4 hours of time invested in return of a lot of value. Probably the best event I have attended this year”
As an entrepreneur, Pavlo Phitidis cut his teeth in turnaround companies. Then spent a few years in M&A, which allowed him to conclude 68 transactions before answering a call of duty in a family business, which enabled his parents’ retirement.
Pavlo co-founded Aurik by directly starting, growing and exiting 12 businesses to develop a business growth system, which has worked with upwards of 4,500 established companies in 5 countries.
Pavlo is a passionate advocate for business as a force for good and has brought this to life through more than 1,200 radio segments, two books, Sweat, Scale $ell and Reset, Rebuild, Reignite and hundreds of articles for columns across business and lifestyle titles.
Daily, he works with private business owners, personally and through his company, to resolve growth and value challenges.
Pavlo Phitidis’s first book, Sweat Scale $ell is The playbook to build your business into an Asset of Value. Pavlo shares the stories of real business owners who have gotten it right and shares how you can too.
In Reset Rebuild Reignite, Pavlo shows how any crisis can be an opportunity to reset your business to get relevant, rebuild it to scale, and reignite it to accelerate growth
Real stories and real strategies from growth minded business owners who are building, growing and scaling their businesses regardless of the perceived challenges in their operating environment. Subscribe for weekly videos where Pavlo will highlight and issue raised through his daily work with business owners and troubleshoot it.
Many South Africans will recognise the sound of a plastic ride-on scooter rattling down a driveway.
For years, those memories were created by Blomo Plastics, a family-run manufacturer based in Springs, Gauteng.
Founded by Fritz Strydom Senior, Blomo is the kind of business built through determination and practical engineering. In the early days Fritz worked his day job while building his own blow-moulding machine at night. To finance the business, he even sold his house.
That commitment paid off.
Over the years, Blomo Plastics manufactured close to two million of South Africa’s iconic black ride-on toys.
But like many established businesses, success brought its own challenges.
From Street Food Inspiration to a Growing Brand: The Soul Souvlaki Story
Across South Africa, many of the most interesting businesses start with a simple observation: customers want an experience that feels good, reliable and worth coming back for.
That insight sits at the heart of Soul Souvlaki, a modern casual Greek dining brand founded by Dino Vlachos.
The story begins with a setback.
A previous business venture had gone wrong, leaving Dino under pressure and back at square one. To reset, he travelled to Greece with his partner to regain perspective.
Most established businesses do not get stuck because the owner lacks ambition, care, or effort.
They get stuck because growth has outgrown the way the business is built to perform.
Too much still depends on the owner.
Too much still sits in key people.
Too much still needs pushing, checking, chasing, fixing, and carrying.
The business may be moving. It may even be growing. But it is not moving as cleanly, as confidently, or as freely as it should.
And after a while, that takes its toll.
You start to feel the drag of slow implementation, uneven delegation, recurring bottlenecks, and the frustration of knowing what should change without seeing it stick.
That is what this roundtable is built to address.
This breakfast brings together a small group of business owners at different stages of growth and decision-making.
Some are exploring what is keeping the business stuck.
Some are already deep in that thinking.
Some are close to making a move.
The purpose is to create a serious, useful conversation around the real constraints that slow growth down in established businesses and to help owners see more clearly what it takes to move forward.
This is not about generic advice.
It is about understanding:
This breakfast is for you if…
This roundtable is built for established business owners who:
It is especially relevant if you feel the business has outgrown the way it currently operates, but the next stage still feels harder to grasp than it should.
As an entrepreneur, Pavlo Phitidis cut his teeth in turnaround companies. Then spent a few years in M&A, which allowed him to conclude 68 transactions before answering a call of duty in a family business, which enabled his parents’ retirement.
Pavlo co-founded Aurik by directly starting, growing and exiting 12 businesses to develop a business growth system, which has worked with upwards of 3,500 established companies in 4 countries.
Pavlo is a passionate advocate for business as a force for good and has brought this to life through more than 1,200 radio segments, two books, Sweat, Scale $ell and Reset, Rebuild, Reignite and hundreds of articles for columns across business and lifestyle titles.
Daily, he works with private business owners, personally and through his company, to resolve growth and value challenges.
By the end of the breakfast, you should have greater clarity on:
You will leave with sharper perspective, stronger language for what is happening in your business, and a clearer sense of what the next step should be.
If every phase of growth asks for more owner energy, more decision-making, more intervention, and more rescue work, the business is not scaling properly.
That has consequences.
Growth slows.
Teams wait.
Capability builds too slowly.
The owner stays trapped in the engine room.
The value of the business becomes harder to deepen.
A business becomes more valuable when it is built around a clear problem it solves, a strong market position, a repeatable delivery system, and a team structured to carry that experience consistently. Positioning becomes the blueprint for how the business delivers, how the team performs, and how growth is pursued over time.
That is why this conversation matters.
Olympic Paints was profiled on the Future50 Smile 90.4FM, Jacaranda FM and East Coast Radio, as a multi-decade South African manufacturer building its next phase of growth.
Founded in 1981 by Niran Purbhoo, Olympic Paints grew steadily through hands-on manufacturing, disciplined customer service and long-term relationships. Over four decades, it developed into a fully operational factory with real production capability and a committed team.
Now the business is entering a new chapter under second-generation leader, Sejal Purbhoo.
This practical, non-technical workshop is for established business owners with between 15 and 150 employees who want to:
Whether you’re in manufacturing, services, retail, or distribution, if you’re a business owner driving growth, signing off the tech budget, and carrying the weight of the business, this is built for you.
What You’ll Get From It
Five crisp, practical outcomes:
This Is Not For
Who should attend?
As an entrepreneur, Pavlo Phitidis cut his teeth in turnaround companies. Then spent a few years in M&A, which allowed him to conclude 68 transactions before answering a call of duty in a family business, which enabled his parents’ retirement.
Pavlo co-founded Aurik by directly starting, growing and exiting 12 businesses to develop a business growth system, which has worked with upwards of 3,500 established companies in 4 countries.
Pavlo is a passionate advocate for business as a force for good and has brought this to life through more than 1,200 radio segments, two books, Sweat, Scale $ell and Reset, Rebuild, Reignite and hundreds of articles for columns across business and lifestyle titles.
Daily, he works with private business owners, personally and through his company, to resolve growth and value challenges.