This is a cautionary tale about where to focus when times get tough. It’s a story of a business owner who had built a phenomenally successful business, and even had a £9.8M offer on the table 4 years ago! However, the impacts of Covid, Brexit and rising inflation sent him back into the engine room of the business, instead of onto the bridge to navigate a way through.

Now, this business has shrunk in clients, revenue, staff, and has virtually no value for a buyer today.