We are a global team, locally operated and led, that holds a united belief that invested business owners, building Assets of Value, create a better, fairer and more inclusive world.
Aurik was founded to solve the problem that 94.6% of businesses started, fail to sell. They close at great cost to the owner, their families, staff, community, and industry.
The co-founders started, built and sold 12 businesses in 9 years. 2 failed, 2 listed on the stock exchange, 3 were sold in management buy-outs and 5 were sold to corporate buyers. The portfolio delivered 4.4 times on their investment and the last business took half the time and a quarter of the investment to reach the same value as the first. Through deep analysis of what worked they identified 207 activities, which were then structured into systems, to yield these cost and time efficiencies. These underpin the Asset of Value Business Growth System.
What’s an Asset of Value ™?
WHY WE DO WHAT WE DO
Good business IS good society
We believe that business is a force for good. Businesses build people, communities, products and innovations, shaping and organising society. It is our privilege and obsession to build better businesses that hold the capacity to have a positive impact – and leave a legacy for their founders and the future.
Ideas, People and Action, deliver Value
- Ideas (Innovation & tenacity)
- People (Passion & purpose)
- Action (Practical & action orientated)
- Value (Quality & impact)
Ideas are an entrepreneur’s currency; execution is their wealth.
We work with and shape the ideas that enable business owners, their teams to drive, lead and engineer their business performance.
Our teams, collaborators and stakeholders to innovate, challenge and shape both dialogue and action to engineer business performance and fuel the SME growth ecosystem to the benefit of all. Being open to ideas, non-attached, but focused on their pragmatic execution, we work with our team, clients, collaborators to find truth in action.
Working with you to identify new ways, to present fresh perspectives, to question, challenge and probe your current systems and processes, we co-create the path for your business growth.
Business is about people. The courage, creativity and care it takes to build a business tests any individual to their extreme. Rejection and failure, the loneliness and isolation as well as the aggression from competition feed a consistent and growing self-doubt. In other moments, the thrill and celebration of an opportunity presented or created, acted on and won, the acknowledgement of self and skill and the nod of approval from customers feed the optimism that you and your creation are having an impact.
We have been there, and we are there. We are present, positive and offer no judgement or diminishment. We encourage, support, and focus on you, the business owner to take control, own it and craft the future through your business. We respect the courage, admire the creativity and walk the path of care with you, to triumph at the end of a life’s work.
Being entrepreneurs working with entrepreneurs, empathy is our greatest attribute. Working hard to get the best out of people is part of our DNA since we ourselves have pushed ourselves to our limits to succeed.
Entrepreneurs have a bias for action, for making things happen, for concretising ideas. Building a business requires trying, testing, iterating and finding a path that takes you and your business forward. It’s not comfortable. We say truth is found in action, you have to ‘do’ to grow and together we implement the activities required to build your Asset of Value.
We strive to create value and leave those that we engaged with in a definitively better condition, place and space. Be it the business owner, their business, our team, suppliers and collaborators, we measure our engagements against defined quality ratings that look to the experience or lived reality of the recipient.
For clients: their service experience; in business: the growth impact; for employees: their meaning and advancement; for suppliers: their stretch and collaboration; and in society: opportunity, contribution and pride.
Aurik means Trivalency, the action of combining three elements together in an alchemical process to create gold, the symbol of value. Through People, Ideas and Action, we create Value
ASSOCIATES & ACCREDITATIONS
We are obsessed with supporting the entrepreneurial agenda, its people and its businesses. We have witnessed the ability of the entrepreneurial endeavour to solve problems, improve society, reward risk and stabilise an economy. We work with organisations that share our passion.