Build your Corona Business Battle Plan
After years of economic mismanagement, corruption, unstable power supply and business-unfriendly legislation, SMEs and private businesses have very few reserves to draw on. Many of…
Read more
Is digital marketing dead?
Digital marketing is about promoting your brand to connect with potential customers using the internet and other forms of digital communication. This includes not only…
How you think about your business is how it develops
How you look at the world, shapes the world to that outlook. How you understand your business is driven by how you choose to see it.…
Understand your business’s unit economics
In any business, understanding your data and knowing which data is valuable, helps manage risk, performance and value. Understanding your unit economics begins this process.…
Make sure you have your cake AND eat it!
Starting, building, growing, and sustaining a business is hard. Because we have little funding in this process, we do it with a view to secure…
How to interpret a CV or resume
Pavlo Phitidis studied building science, and at the end of his first year, his lecturer insisted that Pavlo spend his holiday working on building sites…
How to prepare, value and defend your equity capital raise
Funding is a tool for accelerating growth. But it comes at a cost. Not raising it to accelerate growth also comes at a cost. Many…