Before taking on the Aurik Cape Town license, Johan had been working in mergers and acquisitions, where he saw the scale of the challenge facing business owners who believed they could sell their businesses: their businesses were simply not saleable. Of the +-250 businesses he worked with over 8 years, 81% of these business owners were not able to sell their businesses. As an entrepreneur himself, this corroborated his personal experiences of struggling to sell his own businesses. Johan was already running his first business while qualifying for his B.Comm in Entrepreneurship. He subsequently started and built a number of businesses across sectors including IT, Finance, Publishing and Digital marketing. For 10 years he ran a financing company that offered bridging and project finance, among other solutions, and he spent 2 years in a large corporate, where he was a project manager on a range of FMCG projects. This accumulated experience developed his borderline-obsession with what he calls ‘the end game’: building a business so that it can be sold. This drove his interest in Aurik, and the Asset of Value™ methodology to build businesses so that they can be sold for a premium. In 2019 he successfully secured the Aurik Cape Town license and works with established businesses across the Western Cape.