Pivot: what does it mean and how to do it
It has become one of the worst pieces of jargon through the Covid-19 pandemic and lockdown, and one that Pavlo has steered clear of. But at its simplest, the word…
Beware of White Knights, Silver Bullets and False Prophets
Exhausted and alone, frustrated and fatigued with the uncertainty that jades every conversation you have with friends, family and colleagues. It wears on your psyche and that makes you vulnerable…
5 post-Covid business syndromes that could hurt your business
Through thousands of discussions with business owners, Pavlo has identified certain patterns among different kinds of business owners. Most are severely on the back foot. His concern is that if…
Building a business is like sailing a ship
Analogies are very useful to simplify thinking and action. As a business owner, building a business in a challenging environment creates noise and chaos. Gaining clarity, certainty and confidence helps…
Hope is not a strategy
While hope is a central tenet of an entrepreneurial mindset, hope alone is a promise without guarantees. In this podcast from The Money Show on 702 & CapeTalk, Pavlo Phitidis…
Book review: Reset Rebuild Reignite, how to build a business to thrive in a crisis
There’s nothing like a crisis to expose the cracks in a business, and there are reasons why some rise to the challenge and others can’t or don’t. In his new…
WATCH: How to thrive in a crowded e-commerce space
Digitising an established business to generate revenues through e-commerce needs to become a key element of your strategy today. The technology is now easier and more affordable to make it…
Businesses that have taken the right actions are already starting to recover… and a book that shows you how to get this right
While most people learnt to bake banana bread during lockdown… Pavlo Phitidis wrote a book. His second book within 9 months! Listen to his discussion on 702 and CapeTalk about…
Read Pavlo’s new book: Reset Rebuild Reignite
Aurik co-founder and business growth expert, Pavlo Phitidis, has released his second book, Reset Rebuild Reignite. Written during the Covid-19 lockdown, Pavlo draws on extensive experience across a wide range…
Reset, Rebuild, Reignite as a strategy in any crisis and the evidence it works
For those businesses that reset their businesses to cope with the lockdown, are rebuilding their systems to entrench their positioning, the data says we are 3 to 6 months away…