Even before Covid hit, you might have noticed that it takes longer to get deals done. What took 6 weeks is taking 12 to 16 weeks; what took 3 months is now taking 9 months if not a year. There are many reasons for it, but the reality is that to get deals done, you…
Pricing sensitivity has driven innovation for years. Because the economy is a massive, complex ecosystem, everything in it is linked and poor growth drives pricing pressures on us all. Yet, the fundamentals of pricing are static. How then do you deal with pricing in this economy when you face the challenges stated in the message…
Effectively growing your business revenue needs a lot more than just a regular sales effort. Developing and implementing sales channels is a key strategy to get to the next level, and build your business into an Asset of Value. But, before you begin utilising specific sales channels, consider how effective they will be for building…
Humans are, by nature, tactile beings, and our brains receive, store and compute millions of signals in any engagement with other people. Some we are aware of to some degree – for example body language, or the degree to which someone makes eye contact. But there are loads of other signals we know very little…
Whatever you did to achieve success pre-Corona is not going to be the same as the things you need to do to achieve success in a Corona world. Our whole way of interacting with the physical world, and with each other, has changed and will stay that way for a long time yet. Our priorities…
Most businesses are now able to operate at Level 3 but Pavlo Phitidis argues that this doesn’t mean that you should rush back without considering the implications. His point is that all the costs you negotiated down to keep your business afloat during lockdown will probably be due once you go back to work. And…
We are not going back to ‘business as usual anytime soon. The habits, models, engagements and staffing that earned success in business pre-lockdown will not be the same that lead to success post-lockdown. Now is the time to take the actions needed to reshape and rebuild that business into relevance. Pavlo Phitidis hosted a 60…
94.6% of businesses fail to sell. They close at an enormous cost to the owner, their family, their staff and the economy. Most business owners realise too late that there are only two destinations for any business: a sale or closure. You’ve got to build to $ell. Sweat, Scale, $ell shares real business-building stories about how…
